I’m an Agent, and I Want You to Sell Your Own Home!

I’m a licensed Realtor—a rebel of sorts—here to ask: Did you know you could sell your own house? You don’t need someone babysitting paperwork or hosting a dozen open houses. All you really need are two things: killer media that makes buyers stop in their tracks, and MLS access to put your home front-and-center wherever they search.

Fair warning—this isn’t for everyone. If you’re strapped for time, hate negotiating, or dread juggling vendors and showings, a traditional agent might still be your safest bet. But if you’ve got a few extra hours up your sleeve and you’re ready to steer your own sale, you can retain more of your hard-earned equity—and still look like a pro!

Camera-Backed Credentials.

Full disclosure: as an agent, I’ve only listed seven homes on the MLS five sold without a hitch and one is still active. But my real claim to fame comes from behind the camera. Before I became an agent, since 2018, I’ve photographed 1,000+ homes, and agents have told me time and again:

“Your photos got the house sold. We just handled the paperwork.”

That’s no tall tale. In fact, a 2025 NAR survey shows homeowners’ top three priorities are:

1. Marketing their home
2. Attracting buyer traffic
3. Getting buyers to visit

And that's exactly what top-notch media does!

…and “paperwork” doesn’t even make the top three. So why pay someone whose main job is forms—when you can sell your own home with the right tools?.

Why Many Good Agents Won’t Invest in Great Media

In a slow or uncertain market, some agents refuse to front production costs. Their logic: “No sale guaranteed, no media spend.” Result? You pay the listing agent 3% commission for half-hearted marketing.

That’s not fair—and it doesn’t have to be your reality.

The MLS: Real Estate’s Secret Superpower

Professional photos alone won’t unlock every buyer. You need the MLS (Multiple Listing Service):

• Central Database: Every licensed buyer’s agent logs in daily.
• Investor & Shopper Networks: Agents syndicate listings to deep-pocketed investors and house hunters.
• Instant Syndication: Zillow, Realtor.com, Redfin, Trulia—your home shows up everywhere.

But here’s the catch: Mediocre media = invisible MLS listing. No 3D tours, no video, no drone shots? Your property simply blends into the background.

The Flat-Fee MLS + Pro-Grade Media + Concierge Service Equation

What if you could keep more of your equity, get head-turning visuals, and have a broker in your corner—without the 5–6 % commission? Here’s the formula for homes up to $2.5 million:

1. Flat-Fee MLS Listing
   One-time fee to get your home on every major portal—no percentage commission.
2. Pro-Grade Media
   • High-res interior & exterior photos
   • Aerial drone highlight reel
   • Interactive 3D walkthrough
   • Story-driven video tour
3. Concierge Support Package
   • Up to three 20-minute Zoom sessions per month to answer any questions
   • All inquiries are answered within 24 hours (max 48 hours)
   • Pre-filled legal addendums & forms delivered within hours, ready to sign
   • “For Sale by Owner” sign branded with your info + discreet “Listed by Aleksey Volchek, Florida Realty Investments” line
   • One hosted open house (with $300 marketing spend to drive traffic)

The Cost

Total Flat Fee: $1,997 (most homes under $2.5m)
Versus traditional commission cost on a $500K home, a 3 % commission costs $15,000.

By investing $1,997 you:

• Appear on every MLS-powered portal
• Unlock pro-grade media that stops buyers in their tracks
• Have a dedicated broker-concierge at your back
• Keep $13,000+ in your pocket—and still sell like a pro

On a $500K home, a 3% seller's agent commission costs $15,000.
My FLAT FEE service w/ pro media runs about $2K - you keep $13,000+ in your pocket—and your house still appears where buyers and their agents are searching.

Feed the Hunt: Offer 3% to Buyer’s Agents & Watch Them Chase Buyers

You’re saving a full 3% on the sell-side commission—so this is absolutely not the time to pinch pennies on the buy-side. In a competitive market, you want buyer-agents salivating over your listing. Offer a strong 3% buyer’s-agent commission to:

• Motivate Agents: They’ll prioritize showings of your home over stiff commissions elsewhere.
• Speed Up Sales: More agent interest means more foot traffic—more foot traffic means better offers.
• Stay Competitive: You still net vastly more by saving on the sell-side while giving buyer’s agents a compelling reason to bring clients to your door.

We won't be a good match if you offer a buyer's agent anything less than 2%. And I'd encourage the full 3% - new MLS rules is you can't disclose comission on the MLS, but you CAN on your own website. You can leverage traditional comission for buyer's agent and use it as part of marketing as long as it's not part of the MLS.

How Leads Work

• Every inquiry—whether from your open house or our social media campaign—goes to you. No gatekeepers, no middlemen.
• If a buyer isn’t already represented, they can choose to have me step in to represent them. I’ll handle their questions, viewings, and negotiations—but their information is forwarded to you before they make this decision, so you always stay in control and can negotiate with them before they are represented.
• No pressure. Buyers decide if they want representation. Many will be comfortable buying directly from you.

By combining an irresistible buyer-agent commission with a transparent, seller-first lead flow, you’ll unlock maximum interest—and keep your sale on your terms.

Credit-Back Guarantee

I’ve saved the best feature of my service for last: my Credit-Back Guarantee. Yes, your payment of $1,000–$5,000 is on the high end—but so are the expectations I’m committed to meeting. If you decide to switch to a traditional full-service agent, you can leverage your media assets against their commission and have your payment credited back to you at closing. Here’s how:

1. Leverage Your Media with a Recommended Agent
   a. Pre-Negotiated Credit: If you choose one of my hand-picked agent partners, I’ll arrange up front that they credit your full payment against their commission in your listing agreement.
   b. Any Agent, Same Credit: Even if you pick a different traditional agent, you’ll still own the media—and can negotiate a dollar-for-dollar credit of your payment at closing by presenting these high-impact assets.
2. Credit When I Become Your Traditional Agent
   a. Listing-Agent Credit: If you engage me as your traditional listing agent, your payment automatically applies as a credit against my commission at closing—no questions asked.
   b. Bonus Buyer-Agent Credit: If I also represent the buyer who purchases your home, I’ll go the extra mile and credit your payment on closing as well!

No fine print—just a rock-solid guarantee that your investment in pro-grade media becomes zero net cost once you opt into traditional brokerage services.

“I saved over $35K”
— Sean Durkin, Winter Park Home (SOLD $1.5m)
2435 Chantilly Ave

Set Up Your Strategy Call

Ready to take control of your sale? Let’s map out your personalized plan. Click below to pick a time that works for you, and we’ll jump on a quick video call to:

• Walk through your property’s unique selling points
• Tailor the flat-fee + concierge package to your needs
• Answer any questions about the process, timelines, or paperwork

No hard sell—just a friendly, zero-pressure conversation to get you started.